Background Image: School of the Art Institute of Chicago
Unlike other art forms, computer art and digital arts are relatively new developments, paralleling the rise of the personal computer starting in the mid-80s. The recent dramatic increase in computing power has made this technology ubiquitous in our daily lives and in art and design fields. Digital design was once limited to graphics and publishing, and often functioned as simply a faster and more mechanical version of traditional graphic design. But over the last decade, the field has evolved to stand on its own as a distinct area of work, and now also involves media art + design and interactive media as well. Regardless of the technology used, electronic art has as its foundation the same skills in composition, color, typography, and communication as all other areas of design.
Jonathan Knecht | Vice President, Marketing & Creative Services of KCADC
Jonathan Knecht, who graduated from the Kansas City Art Institute in 1995 with a B.F.A. degree in illustration, and his wife owned a design firm called 5 Creative when they started handling projects for the Kansas City Area Development Council in 2000. Three years later, they were asked to work on a rebranding project for KCADC, at which point they developed a brand program centered on a clean and simple red circle with the letters “KC” reversed out in white. The circle was a graphic device that visually addressed the organization’s challenge of presenting a bi-state community as a single entity. He is now Vice President, Marketing & Creative Services of KCADC.